For Intersection 2025 in Milan, we launched a small self-promotional flight across strategic placements in the city: from high-traffic metro stations near the event, to proximity screens around the fair, all the way to a standout maxi format in the Navigli district.

Brand Awareness: Boost Outsight’s visibility within a highly relevant environment for design, communication, and innovation professionals, positioning the brand as a dynamic, on-the-ground DOOH player.

Call to Action: Visit the Outsight website to discover services, case studies, and collaboration opportunities.

Target Audience: Intersection 2025 visitors and participants, design professionals, creatives, agencies, brand managers, media strategists, and decision-makers in Milan during the fair.

Placement Strategy: Metro stations near the event to intercept major audience flows. Proximity placements around the fair to stay present along attendees’ natural routes. A maxi format in the Navigli district to amplify visibility in a lifestyle-driven, high-traffic area popular with creative and international audiences.